Sequence Emails Are Important
Emails are an incredibly important part of the marketing process. Leading into this process is the one email that will be driving the bulk of the sales. As the follow up sequence is being created there is a RFM that is noticed. R for recency, F for Frequency and of course M for money.sequence is really important.
Out of which the recency is the most important part of the RFM. Receiving that 1st or 2nd email is where someone creating the sequence is really important.
Sometimes people who are writing and creating their own email sequence overlook these basic things. Other times they see them staring them in their faces... and just do not know the importance [just yet] of what they are missing out seeing.
Encouraged to be written by Clear Vision Enterprises Contact info: susanlewismarketing.com @twitter/Susan_Lewis_ Facebook : cve4me
Out of which the recency is the most important part of the RFM. Receiving that 1st or 2nd email is where someone creating the sequence is really important.
Sometimes people who are writing and creating their own email sequence overlook these basic things. Other times they see them staring them in their faces... and just do not know the importance [just yet] of what they are missing out seeing.
Encouraged to be written by Clear Vision Enterprises Contact info: susanlewismarketing.com @twitter/Susan_Lewis_ Facebook : cve4me
Comments
Post a Comment